First B1 catalogue


Scope:

Communication:

  • new brand on the market with new offer
  • high quality and reasonable price
  • metal ballpens

Case:

Concept of the brand [highlight] B1 [/highlight]

Solution:

Inspired by the „Tangerine Tango” Colour of the year 2012 by Pantone, orange became the key colour for the brand.

Client:

LECCE PEN POLAND Sp. z o.o.

Date:

2012

See also: