B1 – brand book


Scope:

  • Brand book

Communication:

  • new brand – new offer
  • high quality for reasonable price
  • metall ballpens

Case:

Visual concept of the „B1” new born brand.

Solution:

Inspired by the „Tangerine Tango” Colour of the year 2012 by Pantone, orange became the key colour for the brand.

Client:

LECCE PEN POLAND Sp. z o.o.

Date:

2012

See also: